Snowflake on Snowflake: How and Why We Built Our Marketing Analytics Ecosystem

Snowflake on Snowflake: Using the Data Cloud to Power Sales Pipeline Forecasting

Snowflake on Snowflake: Automating SOX and Internal Controls with Snowflake

Inside Snowflake Marketing: Lead Scoring

Tight alignment across sales and marketing requires identifying the right leads at the right time. A data-driven approach can enable an objective view, reveal new insights, and scale your team’s intui

Snowflake on Snowflake: Scaling Snowflake’s Partner Program with Machine Learning

Watch this behind-the-scenes look at how Snowflake’s Global Alliances team uses machine learning to scale the Snowflake partner program. Snowflake Partner Network includes thousands of partners globa

Snowflake on Snowflake: Data Science Powered Financial Planning & Forecasting

Watch this behind-the-scenes look at how Snowflake’s Finance team uses the Data Cloud to power their corporate planning cycle, including forecasting revenue and other critical metrics. For many busin

Snowflake on Snowflake: Unlocking The Power of Marketing Analytics

In today’s data-driven environment, Marketing Analytics is crucial for organizations of all sizes to deliver growth-oriented business results. At Snowflake, our key marketing objective is to become th

Snowflake on Snowflake - Driving Product Strategy with Data Science

Snowflake on Snowflake Building Data Enrichment and Account Scoring in Salesforce

Snowflake on Snowflake Gaining Real-Time Visibility into Security Controls