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Innovating with Third-Party Data: Retail and CPG

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In today’s world, retailers compete not just on product, but also on convenience. A seamless and personalized shopping experience, online and in person, is essential to winning customers.

However, customer behavior and supply chains continue to be unpredictable. Organizations need access to data to better forecast demand, drive sales, and increase margins. By tapping into third-party data, retailers are able to improve personalization of products, increase customer acquisition and retention, and optimize supply chains.

Watch this on-demand webinar and Q&A session to:

  • Learn about the emerging data trends shaping the retail and CPG industry

  • Explore how leading retail and CPG organizations are leveraging third-party data to build a 360-degree view of the customer, deliver personalized experiences, and optimize supply chains

  • Discover data sets in Snowflake Data Marketplace to help you achieve your business goals