How Urban Outfitters Built a Single Source of Truth with the Data Cloud
The retail industry is facing new dynamics, from supply chain disruptions to rapid changes in customer demand. To navigate, leaders are relying on data to make business-critical decisions. In order for this data to be valuable, though, it has to be complete, accurate, fresh, and actionable, which can be easier said than done.
In this webinar, hear from Urban Outfitters on how they bring together customer insights, supply chain data, inventory information, and more into a single source of truth using the Data Cloud. Walk away with best practices for how to:
- Integrate various sources of data including point-of-sale and customer demand data
- Leverage the Snowflake Data Marketplace to access data in near real time without managing copies or complex data pipelines
- Share data seamlessly with internal business consumers and external partners while maintaining strict compliance with data security and privacy regulations