Snowflake Blog

  • How Till Is Transforming the Rental Experience with Personalized Financial Solutions

    How Till Is Transforming the Rental Experience with Personalized Financial Solutions

    Flexible Rent from Till Till is challenging the traditional renter and landlord payment structure. Flexible Rent from Till is a personalized payment schedule for renters who need a better way to...

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  • Bringing Extensibility to Data Pipelines: What’s New with Snowflake External Functions

    Bringing Extensibility to Data Pipelines: What’s New with Snowflake External Functions

    Modern analytical workloads often require complex transformations or augmentations that require using custom code or third-party services. However, using external services and libraries can often...

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  • How Snowflake Unlocked New Value for PenPath and Its Customers

    How Snowflake Unlocked New Value for PenPath and Its Customers

    At PenPath, we’re committed to helping our clients extract valuable insights from their marketing data to help them make better decisions that positively impact their bottom lines. However,...

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  • Forging a Truly Data-driven Organization

    Forging a Truly Data-driven Organization

    In a 2020 study performed by Nature Research, 70 different teams of neuroimaging experts were asked to test nine hypotheses by looking at the same MRI data set. You may not be surprised to learn...

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  • BlackRock and Snowflake Partner to Unlock the Value of Data for the Investment Management Industry

    BlackRock and Snowflake Partner to Unlock the Value of Data for the Investment Management Industry

    To make the best investment decisions for their clients, investment managers need to be able to access and analyze reliable data quickly. According to McKinsey, asset management firms are using...

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  • New Snowflake Features Released in January 2021

    New Snowflake Features Released in January 2021

     Snowflake continued expanding its platform capabilities at the start of the new year, adding updates to data sharing, Snowsight, and data pipelines that help customers and partners access,...

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  • 9 Posts Snowflake Readers Loved

    9 Posts Snowflake Readers Loved

    2020 was a great year for Snowflake—because we equipped users from data analysts to IT teams with an ever-growing array of tools. Here’s a look at the news and insights that the Snowflake blog...

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  • How Emirates and Allianz Benelux are Transforming Customer Service With The Data Cloud

    How Emirates and Allianz Benelux are Transforming Customer Service With The Data Cloud

    Snowflake met with Jan Doumen, Head of Expertise for Allianz Benelux, and Naveed Memon, Program Director, Data and Analytics for Emirates, at Data Cloud Summit 2020. Read excerpts from the...

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  • It’s Snowing in Warsaw!

    It’s Snowing in Warsaw!

    Just a few weeks ago, I shared the news that we’re opening an engineering site in Toronto. Today I’m thrilled to announce that our global momentum is continuing with the establishment of an...

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  • Snowflake, the Swiss Army Knife of Data for inReality

    Snowflake, the Swiss Army Knife of Data for inReality

    inReality provides an analytics platform that leverages IoT sensor data (for example, visual technologies) to bring operational excellence and exceptional customer experiences to all types of...

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  • 5 Lessons We Learned Validating Security Controls at Snowflake

    5 Lessons We Learned Validating Security Controls at Snowflake

    You may have read about Snowflake’s IPO last year. But you probably didn’t hear about all the work that the Snowflake security team did in preparation. Our corporate security program went through...

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  • Snowflake and Net Zero: The Case for Data Decarbonisation (Part Three)

    Snowflake and Net Zero: The Case for Data Decarbonisation (Part Three)

    This is the final in a series of three posts (see Part One and Part Two) examining the concept of net zero data and how advances in technology can help the world’s largest organisations—especially...

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  • Masking Semi-Structured Data with Snowflake

    Masking Semi-Structured Data with Snowflake

    Snowflake recently launched dynamic data masking, an incredibly useful feature for companies and data-centric organizations that have strict security data governance requirements.   This article...

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  • Data and Customer Privacy: What Companies Need to Do

    Data and Customer Privacy: What Companies Need to Do

    Today’s Data Privacy Day offers consumers an opportunity to learn about how companies use, collect, and share their personal information. At the same time, it gives companies a chance to focus on...

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  • External Tables Are Now Generally Available on Snowflake

    External Tables Are Now Generally Available on Snowflake

    Today, Snowflake is announcing the general availability (GA) of the External Tables feature. Snowflake launched the External Tables feature for public preview at the Snowflake Summit in June 2019....

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  • Why We’re Thrilled to Be Opening an Engineering Site in Toronto

    Why We’re Thrilled to Be Opening an Engineering Site in Toronto

    2020 was a year of explosive growth for Snowflake in which we successfully expanded our product in new dimensions. Snowflake Engineering has always taken a bold approach to innovation, and with an...

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  • How Infutor Uses the Placekey External Function to Extend the Power of Snowflake

    How Infutor Uses the Placekey External Function to Extend the Power of Snowflake

    The Snowflake Data Cloud provides the unique ability for anyone to join their own data sets with thousands of live third-party data sets near-instantly, securely, and without moving data....

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  • Managing Multiple Accounts with Snowflake Organizations Is Now in Public Preview

    Managing Multiple Accounts with Snowflake Organizations Is Now in Public Preview

    We are excited to announce that the new Snowflake Organizations feature is now available in public preview. Organizations enable customers to easily manage their data, storage, and compute across...

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  • 5 Best Practices for Integrating Data Science Into Your Marketing Analytics

    5 Best Practices for Integrating Data Science Into Your Marketing Analytics

    Personalization enables marketers to send hypertargeted content and offers that are more likely to drive purchases and cultivate brand loyalty. Research by Accenture from 2018 shows that 91% of...

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  • Snowflake and Saturn Cloud Partner to Bring 100x Faster Data Science to Millions of Python Users

    Snowflake and Saturn Cloud Partner to Bring 100x Faster Data Science to Millions of Python Users

    Snowflake and Saturn Cloud are thrilled to announce our partnership to provide the fastest data science and machine learning (ML) platform. Snowflake’s Data Cloud comprises a global network where...

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