Snowflake Blog

  • Improving Data Analytics with Demyst Data and the Snowflake Data Exchange

    Improving Data Analytics with Demyst Data and the Snowflake Data Exchange

    Justin Langseth, Snowflake’s VP of Data Exchange Business Development, recently sat down with Adam Fisher, Demyst Data’s SVP, Product and Data Strategy, to talk about the role of external data in...

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  • How a Modern Data Warehouse Can Enable ‘Customer 360’

    How a Modern Data Warehouse Can Enable ‘Customer 360’

    “Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple data sources, can unlock massive improvements in customer lifetime value and retention. But due...

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  • How to Build Successful Data Applications on Snowflake

    How to Build Successful Data Applications on Snowflake

    There has never been a better time to build SaaS data applications. International Data Corporation (IDC) says that big data and business analytics solutions will experience double-digit annual...

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  • Automating Snowflake’s Semi-Structured JSON Data Handling: Part 2

    Automating Snowflake’s Semi-Structured JSON Data Handling: Part 2

    This blog post presents a technique for automatically building database views based on semi-structured JSON data stored in Snowflake tables. It’s real time-saver, and you’ll find the complete code...

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  • Snowflake for Data Lakes — Looking to 2020 and Beyond

    Snowflake for Data Lakes — Looking to 2020 and Beyond

    During the 2019 Snowflake Summit World Tour, I was fortunate to speak to very engaged audiences of Snowflake prospects about the challenges many of them were facing implementing a data lake...

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  • Snowflake Introduces Staged Releases

    Snowflake Introduces Staged Releases

    At Snowflake we continuously improve our data warehouse to make it faster, more reliable, and more secure. Our priority is ensuring that you get the latest version of Snowflake as soon as it’s...

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  • Data Scientists, Are You Taking Full Advantage of Technology Advancements?

    Data Scientists, Are You Taking Full Advantage of Technology Advancements?

    Data scientists are a hot commodity, as demonstrated by the 56% increase in demand from 2018 to 2019. However, the flip side is that data scientists are also under escalating pressure. With the...

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  • Happy Holidata 2019!

    Happy Holidata 2019!

    At Snowflake, performance is the gift that keeps on giving the whole year. As an area of continuous improvement, our engineering team is regularly working on ways to make the superior performance...

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  • Use Credential-Less Stages to Secure Your Cloud Storage Without Sharing Secrets

    Use Credential-Less Stages to Secure Your Cloud Storage Without Sharing Secrets

    Many organizations connect their cloud storage with Snowflake using external stages. They use external stages to copy data into Snowflake from their cloud storage and to run queries on data in...

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  • Snowflake Achieves AWS Retail Competency Status

    Snowflake Achieves AWS Retail Competency Status

    We’re pleased to share that Snowflake, a Cloud Data Platform, has achieved Amazon Web Services (AWS) Retail Competency status.  AWS Retail Competency Partners have demonstrated technical...

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  • Preconfigured Amazon SageMaker Instance with Snowflake Connector

    Preconfigured Amazon SageMaker Instance with Snowflake Connector

    Building on the “QuickStart Guide for SageMaker + Snowflake” post that was published earlier, this post describes a preconfigured SageMaker instance that is now available. The SageMaker instance...

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  • 5 Reasons to Host Your Own Private Data Exchange

    5 Reasons to Host Your Own Private Data Exchange

    Our customers have been putting a lot of data into Snowflake, and many have been using Snowflake’s data sharing capabilities to share data without copying it between companies, for example, a SaaS...

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  • Snowflake and Tableau Partnership Showcased at Tableau Conference 2019

    Snowflake and Tableau Partnership Showcased at Tableau Conference 2019

    Snowflake has been working closely with Tableau to deliver better, faster, and more efficient data analysis and data processing for our customers. And the results have been exciting: We’ve...

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  • Snowflake Launches Kafka Connector

    Snowflake Launches Kafka Connector

    To reap the value of data, you need to collect it, store it, and analyze it. Apache Kafka is the system of choice for the reliable collection, transmission, and delivery of event data. Snowflake,...

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  • Now in Preview: Snowflake on Google Cloud Platform

    Now in Preview: Snowflake on Google Cloud Platform

    Snowflake is excited to announce that it is now available for preview on Google Cloud Platform (GCP) in the us-central1 (Iowa) region. Customers who are interested in trying Snowflake on GCP can...

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  • Data Engineers, Are You Employing Successful Data Strategies?

    Data Engineers, Are You Employing Successful Data Strategies?

    The data engineer’s role is changing quickly. As new tools and self-service data pipelines eliminate traditional tasks such as manually writing ETL code and cleaning data, companies are asking...

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  • 4 Ways to Become a Snowflake Select Star

    4 Ways to Become a Snowflake Select Star

    The Snowflake Community—a hub for Snowflake users to connect, share, and learn from each other both offline and online—is launching a new program called the Select Star Program.  What is a Select...

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  • 5 Reasons Why I Joined Snowflake After Google

    5 Reasons Why I Joined Snowflake After Google

    For the better part of the last decade and a half, I was responsible for the data analytics infrastructure team at Google. During my first eight years there, my team and I worked on building the...

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  • Snowflake Connector for Azure Data Factory (ADF)

    Snowflake Connector for Azure Data Factory (ADF)

    Last year, I wrote two blog posts on building enterprise Azure data and analytics solutions around Snowflake. In Part 1, I wrote specifically about how to connect Azure Data Factory (ADF) to...

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  • How to Operate Snowflake More Effectively, Securely, and Efficiently

    How to Operate Snowflake More Effectively, Securely, and Efficiently

    Companies of all sizes use Snowflake’s cloud-built data platform to achieve instant and infinite scalability. Because of its multi-cluster, shared data architecture, multiple users can...

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