Snowflake Blog

  • Understanding Snowflake’s Resource Optimization Capabilities

    Understanding Snowflake’s Resource Optimization Capabilities

    The only certainty in today’s world is change. And nowhere is that more apparent than in the way organizations consume data. A typical company might have thousands of analysts and business users...

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  • HOW TO BECOME A DATA SUPERHERO

    HOW TO BECOME A DATA SUPERHERO

    This blog post describes what it means to be a Snowflake Data Superhero, how you can become one, and why you should consider reaching for Superhero status.  WHAT IS A DATA SUPERHERO?  Data...

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  • What Grocers and CPG Companies Need to Know About Post-Pandemic Shopping

    What Grocers and CPG Companies Need to Know About Post-Pandemic Shopping

    The COVID-19 pandemic has changed nearly everything. It’s affected nearly all Americans, and as such, it’s impacted every organization they interact with, both B2C and B2B. One industry that has...

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  • 5 Top Retail Supply Chain Challenges

    5 Top Retail Supply Chain Challenges

    Today’s retail supply chains are as unpredictable as ever. During the pandemic, retailers and suppliers have been forced to adapt to a new economic reality and innovate on the fly, establishing...

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  • How Companies Can Start Unifying Their Marketing Data in 5 Steps

    How Companies Can Start Unifying Their Marketing Data in 5 Steps

    Virtually every marketing organization is taking steps to become more data-driven, but there are considerable gaps between vision and reality. According to a 2018 Salesforce report, only 47% of...

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  • How Software Companies Can Build Scalable Embedded Analytics Apps with Snowflake

    How Software Companies Can Build Scalable Embedded Analytics Apps with Snowflake

    Customers of B2B companies rely on insights from applications to grow their business, secure their infrastructure, make business decisions, and more. Unless your B2B company offers a rich set of...

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  • Maximizing Power BI with Snowflake

    Maximizing Power BI with Snowflake

    Since Snowflake announced general availability on Azure in November 2018, increasing numbers of customers are deploying their Snowflake accounts on Azure, and with this, more customers are using...

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  • Governing Cloud Data Stores

    Governing Cloud Data Stores

    This is the second post in a series about data modeling and data governance in the cloud from Snowflake’s partners at erwin. See the first post here. As you move data from legacy systems to a...

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  • New Snowflake Features Released in August 2020

    New Snowflake Features Released in August 2020

    In August 2020, Snowflake announced several new features, all in preview, that make its cloud data platform easier to use, more powerful for sharing data, and more usable via Snowflake-supported...

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  • Customers Rate Snowflake Experience 3x Higher Than Industry Average

    Customers Rate Snowflake Experience 3x Higher Than Industry Average

    At Snowflake, our number one company value is “put customers first. We only succeed when our customers do. And how we help enable their success depends on how well we serve them as a technology...

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  • The Snowflake IPO – What does it mean?

    The Snowflake IPO – What does it mean?

    Today, Snowflake began life as a publicly traded company on the New York Stock Exchange. What does it mean? It depends on who you are. For employees, this is of course a huge milestone, especially...

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  • 3 Snowflake Features That Make Data Science Easier

    3 Snowflake Features That Make Data Science Easier

    Data science is proving to be a major competitive advantage for companies. While business intelligence (BI) helps companies with reporting and historical analysis, data science goes a step further...

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  • Snowflake on Snowflake: How We Strengthened Data Governance Using Dynamic Data Masking

    Snowflake on Snowflake: How We Strengthened Data Governance Using Dynamic Data Masking

    Managing access to sensitive data is the name of the game when it comes to security and data governance. It’s required to protect sensitive data from unauthorized changes or exposure, and it’s now...

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  • Michelin Advances AI agenda

    Michelin Advances AI agenda

    Michelin is a global organization well known for its high-performance tires, popular travel guides, and numerous innovations around materials, services, and connected solutions.  Many consumers...

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  • The New Partnership of Security and Data Analytics at Prologis

    The New Partnership of Security and Data Analytics at Prologis

    Data analytics is going through tremendous growth while helping businesses succeed in a challenging economy. But cybersecurity presents increasing challenges for businesses. Prologis, however, has...

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  • Forrester TEI Study Shows Snowflake Can Deliver a Customer ROI of 612% Over 3 Years

    Forrester TEI Study Shows Snowflake Can Deliver a Customer ROI of 612% Over 3 Years

    We are pleased to share the findings of a Forrester Consulting Total Economic Impact™ (TEI) study that evaluates the cost savings and business benefits enabled by Snowflake’s cloud data platform....

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  • New Snowflake Features Released in July 2020

    New Snowflake Features Released in July 2020

    In keeping with its continued focus on building the most powerful and flexible cloud data platform for data-driven companies, Snowflake released a host of new features in July. The following...

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  • 5 Obstacles to Successful Data Governance

    5 Obstacles to Successful Data Governance

    Organizational leaders worldwide agree that data governance is important. However, data governance programs in most companies are still being planned or in progress. In a 2020 Dataversity report¹,...

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  • 5 Ways Snowflake Can Help Life Sciences Become Data-Driven

    5 Ways Snowflake Can Help Life Sciences Become Data-Driven

    The life sciences industry is at a turning point. According to Deloitte, “to prepare for the future and remain relevant in the ever-evolving business landscape, biopharma and medtech organizations...

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  • How Data Exchanges Enable Secure Data Collaboration

    How Data Exchanges Enable Secure Data Collaboration

    In a global economy, real-time data analysis is closely related to business success. Without data-driven insights, organizations find it challenging to remain competitive, improve company...

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