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Modern consumer products manufacturers need to take a company-wide, data-driven approach to drive growth. However, many consumer-packaged goods companies struggle with fragmented data and misaligned cross-functional teams.
In this new webinar, hear from Kimberly-Clark on how they leveraged Snowflake and Tredence to execute an end-to-end revenue growth management strategy, from setting up a unified data model to driving optimized action in conjunction with retail partners.
Attendees will learn how to:
- Align across finance, commercial, sales, marketing and supply chain
- Integrate essential data sources to power AI/ML, deliver shared insights and drive action
- Optimize distribution, assortment, pricing, and promotion to drive product and category growth