Panoramic provides an enterprise SaaS platform to ingest and model marketing data into meaningful insights. Its team of data scientists and marketing analysts works with marketers to build a customized internal data platform for data analysis, benchmarking, internal collaboration, and more.
44:34Marketers face challenges in measuring attribution and driving personalization across channels. These challenges are becoming harder to overcome each year, with customers engaging businesses across mo
“Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple data sources, can unlock massive improvements in customer lifetime value and retention. But due...
