Other content in this Stream
“Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple data sources, can unlock massive improvements in customer lifetime value and retention. But due...
This TDWI Insight Accelerator focuses on the benefits, challenges, and recommendations for adopting a cloud data warehouse to enable data-driven marketing.
A 2018 joint study by Retail Info Systems and Gartner found that retail leaders (those with a 2017 revenue increase of 5% or greater) were nearly twice as likely to identify analytics as a key...
Hear how Lilly Pulitzer, a retail organization specializing in resort wear for women, used Snowflake and Looker to consolidate data sets and deliver real-time insights.
How today’s Chief Marketing (Intelligence) Officers drive revenue with deeper customer insights and data-driven strategies.
Hear how Sharethrough, a native advertising software for publishers, works with Snowflake to provide end users a consistent, unified view of data, while enabling their own engineering teams to perform