Marketing Analytics
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54:59Watch VideoMarketing Attribution Data Driven Best Practices with Entercom
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44:34Watch VideoWebinar - How to Partner with Your Data Team to Achieve Data-Driven Marketing
Marketers face challenges in measuring attribution and driving personalization across channels. These challenges are becoming harder to overcome each year, with customers engaging businesses across mo
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Read ContentYesware: How Snowflake’s Data Cloud Lowered CAC by 50% and Speed up Data-Driven Decisions by 50%
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Read ContentHow To Enable Personalization in Your Marketing Campaigns
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Read ContentUnify, Analyze, and Act on Your Data with Salesforce's CRM and Snowflake's Data Cloud
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Read Content
How Third-Party Data Powers Marketing Analytics
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Read Content5 Best Practices for Bringing Together All Your Marketing Data
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Read ContentMeet the Customer Q&A: RR Donnelley
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Read Content5 Tips for Implementing a Customer Data Platform
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Read ContentFirefly Health: Virtual Primary Care Provider Elevates Patient Care and Marketing Insights with Snowflake
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Read ContentMarketing Analytics: Putting Data Science and Machine Learning to Work
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Read Blog PostHow a Modern Data Warehouse Can Enable ‘Customer 360’
“Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple data sources, can unlock massive improvements in customer lifetime value and retention. But due...
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Read Content5 Reasons B2C Marketers Should Care About Their Data Platform
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Read ContentPanoramic: Using Snowflake as the Foundation of a Marketing Intelligence Platform
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Read ContentCoupa: Managing Data for a Rapidly Expanding Company
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Read ContentFive Ways DBAs Must Change in the Next Two Years
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Read ContentThe Cloud Data Platform for Advertising, Media and Entertainment
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Read ContentThe Cloud Data Platform for Financial Services
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Read ContentThe Data Platform Built For Healthcare And Life Sciences
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Read ContentMarketers: Out-of-the-Box Attribution Dashboards
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