WebsitePlanet: Improving Marketing Analytics with Snowflake and iKnowlogy
WebsitePlanet provides advice for web developers and online marketers. The website organizes product reviews from website builders, web hosting providers, email marketing platforms, and logo design companies. WebsitePlanet also provides educational and how-to content on webmaster tools, performance tools, and operational tools. Leveraging iKnowlogy from the Snowflake Data Marketplace WebsitePlanet was able to create a single source of truth for their marketing data.