A Big Data Problem Rue La La Before Cloud Data Analytics Rue La La stored its structured data in a legacy enterprise data warehouse. Their semi-structured email and clickstream data needed to be housed in a separate platform. Rue La La needed to unify these two data sources to gain a 360-view of its customers. Their challenges: Rue La La’s disparate data silos were limiting their analysts’ ability to integrate their data and analyze it together.
Snowflake
